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Picture the scene: you have just arrived for a job interview five minutes early. You smile at the receptionist as you walk through the door but your only response is a blank stare and a nod towards the visitors' book. You take a seat, and despite your need for a caffeine kick ahead of your interview, you are not offered a drink. You're kept waiting…and waiting and then your interviewer arrives, 15 minutes late. With no word of an apology, you're whisked to a cluttered interview room where there are already two people having a meeting. Your interviewer clears them out and sits you down – at last your interview is about to begin….
At this stage, would you want to carry on with the interview? Do you really want to work for a company who treats prospective employees so shoddily? Thought not….
Many employers fail to recognise that interviews are as much about making a good first impression on prospective candidates as they are for sitting in judgement themselves. In today's marketing related industries, such as MR and design, good candidates are in very short supply and those that are hunting for a new job often attract at least three or four strong offers. In order to attract the best, it's important that employers project the right image from the very first interview.
If you're an interviewer looking to 'up your game', consider the environment you'll be bringing your candidate into. Is it clean and, quite importantly, available? Make sure you dedicate part of the interview to selling the career opportunity and telling the candidate about the benefits. Be an ambassador for your company – talk it up! And remember to be polished. There's nothing more frustrating than having a job offer refused by your ideal candidate. Make sure it doesn't happen to you!
Have you ever attended an interview which left you with negative impressions of the company? Tell us what went wrong from your perspective, and how the company could have improved on it. (Company names will not be published.)
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